School marketing and communications with Charlie Maughan and Rita Kilroy
Show notes
Listen in as Charlie and Rita first discuss why registrations for school tours and events may not be an accurate reflection of promising buyer leads and the data you should be analysing instead. The duo then Deep Dive into how school marketing teams can grow their influence within their school to achieve buy-in from their School Head. In the Rants & Raves, they rant about some ChatGPT ads that might be losing sight of their customer’s objectives.
Listen to the podcast
Episode links
- Why Event Organizers are Ditching Vanity Metrics – And Choosing These Metrics Instead – Marketing Profs
- 6 ways marketing can grow its influence within business – Marketing Week
- McDonald’s v Burger King: who wins the AI burger battle – The Drum
- Subway joins McDonald’s and Burger King with bragging ChatGPT billboards – The Drum
MarCom Society
To access the MarCom Society and receive a 20% discount on signup: click here
Have a question?
Don’t forget that if you’ve got a question for Charlie and Rita you can send it through the following:
- Email: smc@imageseven.com.au
- Survey: imageseven.typeform.com
Previous podcast episodes
To read the show notes and listen to all our podcasts: click here
Subscribe to our podcasts
To subscribe to the SMC podcast in Apple Podcasts: click here
