4 benefits of using a persona for marketing your school
The most important thing to remember when marketing a school is that you are talking to people about a very emotional and important aspect of
The most important thing to remember when marketing a school is that you are talking to people about a very emotional and important aspect of
Search Engine Optimisation (SEO) is an essential part of how we implement our online marketing activities. We often tend to associate SEO with technical activities that
Website visits are no longer key performance indicators of marketing success. It’s not enough to simply measure how many hits your site gets. We now
Visitors can find themselves on your school’s website through a variety of channels – through social media, internal links on another website, organic searches via
Social media ratings, word of mouth reviews and any other references to your school from current or past parents carry so much more weight when
In the fast paced and highly visual world we live, recognisable, trustworthy and meaningful visuals have a huge impact on your school’s brand. People don’t
Social media is a broad topic, and an important cornerstone in marketing. Let’s look at some practical but essential social media guidelines for your school.
It’s been years since you developed your school marketing personas, and they have served you very well as the foundation of your online marketing strategy.
When it comes to school marketing, there are fewer things more shrouded in mystery than SEO (search engine optimisation). In this post, we want to
Humour is a human trait. Using humour in blogs can help personalise content and build trust. It can make reading your blog fun for your
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