5 special characteristics of content writing for school marketers
There are two kinds of writing you need to keep the wheels of your education inbound marketing strategy spinning: content writing and copywriting. It’s important
There are two kinds of writing you need to keep the wheels of your education inbound marketing strategy spinning: content writing and copywriting. It’s important
Blogging is one of those tasks that can be done quickly, easily and in a flurry of creative outpour. Blogging for your school effectively, however,
Creating and uploading content to YouTube is only one step in the process of your marketing strategy. If you’re not sure if your video is
Blogging is a great way to inform, educate and add value to your school community and prospective parents. The aim is to respond to the
One of the hardest things to achieve online is an organic audience – that’s the people who see your content naturally, not through paid promotion
It’s easy to be bored by the idea of routine. The notion of a daily schedule or weekly agenda can induce a violent shudder, especially
You may have heard the phrase repeated over and over in the real estate game, ‘Location! Location! Location!’ – well, for social media we say
Benjamin Franklin supposedly once said, “If you fail to plan, you are planning to fail.” His advice is especially true in the field of marketing,
School marketing has become more visual than ever, and YouTube is partially responsible for this development, because video content can generate more interest from your
There are roughly 4.2 billion active social media users in the world. Social media is indeed a force to be reckoned with, and one you
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